2025 Hotel Trends: What to Expect?

Millennials, Gen Z, Boomers… That era is over.

Traditional segmentation based on rigid personas is no longer relevant. Today’s travelers seamlessly switch between different travel styles throughout the year: a digital nomad in January, a slow traveler in July, and a last minute deal hunter in November.

As expectations evolve, hoteliers must rethink their strategies. How can you meet these new aspirations? How can your hotel stand out from the competition?

We’ve gathered expert insights and best practices in this exclusive white paper to help hoteliers anticipate market shifts and create memorable guest experiences.

What’s Inside?

• A detailed breakdown of 7 new traveler profiles (the neo-luxury traveler, the multigenerational traveler, the wellness traveler, and more)
• Actionable strategies and real-world examples to adapt your offering and capture this demand
• The trend destinations of 2025
• 3 essential levers to attract and engage the right travelers

Download your free guide now and prepare your hotel for the future of hospitality!